US$ 149.93
Marketing: 2024 Release ISE, 9e (eBook) Edition_4 MindTap: Powered by You
$28.00
Description
MindTap: Powered by You
ISBN: 9781447024354
and a robust assessment package
increasingly digital and social marketplace
Marketing: 2024 Release ISE, 9e (eBook) Edition_4 MindTap: Powered by YouOverview: Marketing was designed to show today's social and digital students how marketing adds value and how firms maintain and rely on value for establishing lasting relationships with customers. The eighth edition represents the authors? most extensive revision today, exploring both fundamentals and new marketing influencers such as digital, social and mobile marketing, marketing analytics, and the psychology influencer on consumer behavior. ISBN:
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